- MediaDailyNews - Friday, May 17, 2024
- Amazon Prevails In Privacy Battle Over Alexa Ad Targeting
- Legacy TV-Backed Sports Streamer Now Has A Name: Venu Sports
- Final Thoughts About This Week's Upfronts
- It's Not Your Father's Upfront
- Does Nielsen's 'Distributor Gauge' Tell A Good Story For Legacy Media?
- Keeping Up With Kim K, Baller
- Principal Media: Marketers, You Better Get Educated
- Forrester Declares Four Companies 'Leaders' In Commerce
- TikTok Tests Hour-Long Videos In Select Markets
- OpenAI To Become A Reddit Advertising Partner
- Arizona Sues Amazon Over 'Manipulative' Tactics, 'Buy Box' Algorithm
- Microsoft Advertising Flies On OpenAI's GPT Coattails
- Threads Rolls Out Fact-Checking Program Ahead Of Election
- Netflix Builds Ad Tech - What Happens To Microsoft?
- A Visual Attention Study That Went Terribly Right
- USPS Rate-Hike Playbook: How Multichannel Brands Can Cope With Increases
- MediaDailyNews - Thursday, May 16, 2024
- GroupM Creates Global President/Clients Role, Taps Wavemaker's Jenner To Handle It
- The New Flywheel In Omnicom's Ointment
- Microsoft Urges Employees To Transfer Outside China, Will Impact Ad Industry
- ARF Teases Ad 'Attention' Data Showing TV Outperforms Social Two-To-One
- Are Attention Metrics On A Path To Becoming Advertising Currency?
- Dentsu Rebrands For Future, Touts 'Innovating To Impact' Tagline
- Dentsu Starts Year With 3.7% Revenue Shortfall
- Trade Desk-Netflix Deal Expected To Be An Ad Boon For Both
- Netflix Upfront: New Ad-Tech Platform, Partnership Deals
- Network TV, Linear Cable Get Some TLC At Upfronts
- Now Bumble Stumbles, Pulls Ads, Apologizes
- Reddit Hires Jyoti Vaidee As First VP Of Ads Product
- Stagwell Study Finds Current Brand Safety Standards Are Unnecessarily Broad
- WBD Upfront: New Advanced Ad Products For Max, Film Sponsorship Push
- Mushiness
- Snapchat Partners with Datahash On Conversions API Integration
- Netflix Xmas NFL Games Projected To Earn $185M In Ad Revenue: Analyst
- TikTok Creators Seek To Block Potential Nationwide Ban
- AI Emotions In Ads And Content: Will Consumers Embrace It?
- A Principled Approach To AI
- Meta Shuts Down 'Workplace' App, Focused On AI
- Short-Form Ads - On Any Platform - Continue To Pair Well With TV Ads
- Roku Channel Looks To Hit A Fastball With FAST Baseball Deal
- Will Two Presidential Debates Amp Up Ho-Hum TV Network Viewing?
- Google To Give Away Custom Electric 1981 DeLorean In AI App Contest
- Stagwell's Sport Beach Will Have Some Competition At Cannes
- MediaDailyNews - Wednesday, May 15, 2024
- Gap Inc. Consolidates $190 Million Media Account With Omnicom Media Group
- TVB, Others Call On Nielsen To Break Out Ad-Supported Portion Of New 'Distributor' Data
- WFA Unveils 'Framework For Positive Marketing Behaviors'
- Snapchat Measures Carbon Footprint Of Its Digital Ads
- IAE Rolls Out 'Greenwash Prevention Toolkit'
- ABC Upfront Dramas: Doctors On A Cruise Ship And A Sleuth Mom
- The New Man -- And The Speedo
- Chamber Of Commerce Backs Meta In Battle Over Inflated Metrics
- Google I/O Focuses On AI Reasoning, Vision, Audio - And Planning Ahead
- Uncommon Sense
- Car Manufacturers Could Face Privacy Crackdown, FTC Suggests
- Meta Shuts Down 'Workplace' App, Focused On AI
- AI Dominates Dynamic Ads Data Partnership For Auto Industry
- OpenAI Chief Scientist Stepping Down
- Expedia Group Latest To Dive Into Retail Media
- Marketers Say Budgets Have Fallen To Post-Pandemic Low
- MediaDailyNews - Tuesday, May 14, 2024
- Nielsen Releases The 'Big 14' Share Of Television
- Fox New Upfront Content: Animated 'Guys,' Beach Rescues And Denis Leary
- The Principles Of Principal
- Lawmakers Float Section 230 Repeal
- WPP's Read Subject Of Deepfake Scam Using Gen AI
- NBCU Upfront Brand-Speak: More Peacock And ... 'What Even Is Prime Time?'
- OpenAI GPT-4o Gets Real-Time Conversational: Sees, Hears, Analyzes
- The Danger Of AI Search
- Ad Targeting Through Large Language Models
- Microsoft Azure Moves Into Next Level Of Intelligence With OpenAI GPT-4o Model
- Skechers Brings Virtual Store To Roblox
- Feeding Your Lawn -- And Other Curious Actions From The Very Manly Scotsman
- Omnicom Doubles Down On India Investments
- AI To Calm Roller-Coaster Budgets And ROI: Gartner CMO Study
- Cost Per Lead Increased For 19 Of 23 Industries
- Vermont Passes Privacy Law That Would Allow Suits By Consumers
- Instagram Expands Creator Marketplace To 10 New Regions
- Dating App Bumble Removes Anti-Celibacy Billboards
- MediaDailyNews - Monday, May 13, 2024
- TikTok To Label AI Content Using External Metadata
- Pioneering Ad Woman Mary Wells Lawrence Dies At 95
- Havas Media Net Slips Into Famous Footwear
- Facebook News Site Referrals Have Fallen 50% In 1 Year
- Reba Sitcom Headlines NBCU's Upfront Content
- Billingsley Resurfaces After Abrupt Departure From Publicis Groupe
- 'Kingdom Of The Planet Of The Apes' Conquers With $56M Opening
- S4 Capital Gets Off To Bumpy Start In 2024 As Q1 Revenue Falls 11.7%
- Is Sinclair Looking To Back Out Of Local TV? Not Entirely
- Judge Throws Out X's Claims Against Data Scraper
- Video Audience Measurement Is More Broken Than You Think
- Cannes Lions Names Unilever Creative Marketer Of The Year
- Madison Square Garden Defeats Suit Over Facial Recognition
- MediaDailyNews - Friday, May 10, 2024
- OpenAI Reportedly To Announce Search ChatGPT Monday
- The New Golden Rule Of Programmatic Ad Buys: Cutting Consumers In
- Fossil Group Consolidates Global Media With Stagwell's Assembly
- Assembly Taps Initiative's Cortizo-Burgess For Global Strategy Role
- Rocket Companies Puts Media Account Into Review
- SSP Fires Back At Adalytics' Fake ID Injection Claim
- 'The Office' Is Now The Center Of Its Own Universe
- Apple, The Unexpected Humanity Crusher, Pulls Ad
- Roblox Reports Slowed User Growth, Stock Plummets
- Will Sports Programming Be A Factor Boosting TV's Upfront Ad Market?
- What Just Happened To DoubleVerify?
- LinkedIn Says 75% Of People Use AI At Work
- Etsy Ads Aim To Make Gifting Even Faster
- Perplexity AI Seen Pulling User-Generated Content From Yelp
- Mediahub Wins Bicester Collection Media Assignment
- With No 'USPs,' Do The Upfronts Still Matter?
- Podcast Ad Growth Decelerates Amid Challenges For Smaller Brands
- AB InBev Touts Investments In 'Mega Brands,' Digital, D2C Platforms
- Podcasts Perk Up: IAB Forecasts Return To Double-Digit Ad Growth This Year
- What Reddit Trending Search Terms Tell Advertisers
- Attorneys General Pan Proposal To Override State Privacy Laws
- Maryland Enacts Privacy Law Opposed By Ad Industry
- Netflix Reportedly Closing In On Two Christmas Day NFL Games
- MediaDailyNews - Thursday, May 9, 2024
- Disney, Walmart Connect Forge Deal To Provide Streaming, Customer Insights
- Hearts & Science Wins Lovesac Media AOR
- Horizon: Audio Is The Next New Thing In Performance Media
- TV Giants Coming To Upfronts With No Strikes Against Them
- Publicis Vet Swinand Named ITG CEO
- Reddit Attracts 'Emerging Adults,' As Search Ads Considered For Platform
- True-Crime Podcast Seeks To Bare Bodkin In Netflix Series
- No, You're Not Hallucinating, But Now There's A Leaderboard For That
- 'WoMen': Does This French Techno-Shocker Advance Sports Gender Equity?
- Billups Acquires Leading New Zealand OOH Agency Billie Media
- Instagram Tests Cross-Platform Posting To Threads
- ESPN's Many Streaming Variations: Any Way You Like It?
- New Ad-Supported Streaming Options See Little Backlash, Study Finds
- Could Microsoft President Brad Smith Fall Out Of Step With Brand Loyalists?
- Disney-WBD Launch Streaming Bundle Including Disney+, Hulu, Max
- MediaDailyNews - Wednesday, May 8, 2024
- TikTok Sues To Block Potential Nationwide Ban
- Meta To Provide Advertisers With Automated Image, Text Variations For Ads
- Live From The Trial, It's Stormy Daniels
- Former Assistant Rejoins Publicis Team One As Chief Media Officer
- Global Optimized Ad-Fraud Rates Decline, But AI Presents Challenges
- Disney Reports Small D2C Profit, Overall Mixed Results, Stock Sinks 10%
- Utah's New Social Media Law Violates First Amendment, Tech Industry Argues
- Instagram Tests Cross-Platform Posting To Threads
- TV Networks: Pump Up The 'Hush' Trump Promo Volume
- Audio Ad-Spend Fraud: Hackers Spoof More Than 500,000 Devices In March
- MediaDailyNews - Tuesday, May 7, 2024
- Amazon Ads Expands Prime Video Interactive Ad Formats
- Why Initial Standard Will Be Two Steps Forward For Out-of-Home
- Kinesso Taps Dentsu's Amies-Cull As Global COO
- Red, White & Predictions: Why We're Analyzing Them
- Meta Seeks Do-Over In Battle With Advertisers Over Inflated Metrics
- Inside eBay's Next Generative AI Ad Marketplace
- Tech Group Battles Ohio Over Restrictions On Teens' Social Media Use
- NBCU Strikes First-Party Data Deal With Instacart
- Meat Has Problems -- And Other Impossible Burger Beefs
- 3.know: Another Canary, Or Just An Anomaly -- Shelly Weighs In On Paramount, Et Al
- What Would Happen If We Let AI Vote?
- Jack Dorsey Leaves Bluesky
- Mulaney Interview Is David Letterman At Height Of His Powers
- TikTok Says It Leads Social In Product Discovery, Search
- YouTube Music Seen In The Wild With An AI Gemini Extension
- MediaDailyNews - Monday, May 6, 2024
- Omnicom Shuttering Sparks & Honey, Integrating Into OMNI
- Canary In The Coal Mine
- Universal's 'The Fall Guy' Comes In Below Expectations At $28.5M
- Offshoring America's News Verification
- Somebody Had Balls When They Named This Quiz Show
- TikTok Unveils New Premium Ad Offerings, Publisher Partners
- 'Unfrosted,' Unfunnied
- Next Steps For Google After NewFronts
- Paramount's Short-Term Plan: Does It Need One Before Going Long?
- Google Users Battle Company Over Analytics Data
- I Am Not Your Friend
- TikTok Sparks New Deal With Universal Music Group
- Proposed Play Store Injunction Would Harm Android Users, Google Says